@work: We Get That Paper, Son!
The digital side of Disney is starting to bring in some serious revenue. The Walt Disney Internet Group says it will hit $1.5 billion in revenue for 2006 driven largely by ecommerce ($800 million) such as travel and merchandise. WDIG President Steven Wadsworth says the company is pursuing a range of revenue models, yet the overall strategy is to use free, ad-supported content to lure consumers into subscription deals.
- Disney Internet expects $1.5 billion in revenue, Lost Remote, 05.25.07
I've got a replay of the webcast here.
